Is your website fit for business?
Marketing Strategy & Web Design for Small Business
You’ve built a solid business. But without someone actually owning your marketing – the strategy, the website, the SEO, all of it – you’re leaving serious revenue on the table.
You don’t need another agency that hands you a document and disappears. You need a proven system – built on 17 years of expertise, powered by AI, and running every single month.
marketing strategy · websites · seo · AI · implementation
No lock-in contracts. No jargon. Just results.

brands we've worked with
















































Marketing
Get clarity around your design, marketing & online sales with one of our personalised strategy sessions.
Websites
Professionally designed websites that are mobile responsive and search engine friendly.
Social Media
Our Website Care plans have you covered. We’ll keep your site up to date, backed up & secured.
Google Ads
We manage your google ads campaign alongside your SEO
Hi, I'm Mala Webber
Aka The Site Coach
For 17 years I’ve worked with small businesses who are brilliant at what they do – but invisible online. I’ve seen the same problem over and over: brilliant people, inconsistent marketing, no real system holding it together.
So I built one.
The Site Coach is a done-for-you marketing system for established small businesses – website, SEO, ads, automation – powered by AI and backed by 17 years of expertise. It runs every single month, whether I’m in the room or not.
And when you need me directly – for strategy, positioning, or a fresh set of senior eyes on your business – I’m here.
you may already know me
If you’re part of Sydney’s Eastern Suburbs business community you might know me through BNI, as co-founder of Bondi Business Women, or during my time as President of the Coogee Chamber of Commerce. Supporting local businesses has always been at the heart of everything I do.
EXCELLENT Based on 16 reviews Posted on Google May The E.K Byron BayTrustindex verifies that the original source of the review is Google. Thank you so much Mala for fixing my website. I really appreciate it 🙌🏻Posted on Google Kirsten ButlerTrustindex verifies that the original source of the review is Google. Mala is so amazing! My website was hacked and Mala swiftly rebuild it! So grateful! 🙌🏻 Thank you so much for your help.Posted on Google Jane FordTrustindex verifies that the original source of the review is Google. I thoroughly recommend Mala at the Site Coach - full of ideas, patient with non-techies, and has a really great eye for what works and what doesn't. Thank you Mala!Posted on Google Emma SpencerTrustindex verifies that the original source of the review is Google. Mala just built our new Business website not only does it look fantastic, she was so helpful and patient with all our questions and changes of mind, I would 100% recommend her services to anyone.Posted on Google Tommy MurphyTrustindex verifies that the original source of the review is Google. Mala is a life saver, really helped me out after a bad experience with a Fiver developer. Cannot recommend highly enough!Posted on Google Nikki KruseTrustindex verifies that the original source of the review is Google. Mala, is very professional and has gone Above And Beyond my expectations. I absolutely love my website, the service at The Site Coach is prompt and professional- nothing is to hard.Posted on Google Sarah FTrustindex verifies that the original source of the review is Google. We love having The Site Coach onboard with our business for all of our website design and support. Mala is very prompt in response with communication and so lovely to deal with. We have always been pleased with their professionalism and creativity.Posted on Google James BarnesTrustindex verifies that the original source of the review is Google. Mala was inquisitive and interested in what I was trying to achieve with my first website. I am very new to all of this and she showed great patience and showed me many tips to improve my use of my websitePosted on Google Noelene LeishmanTrustindex verifies that the original source of the review is Google. Great service with my website from Mala. Hight recommended.Posted on Google Ben McCallTrustindex verifies that the original source of the review is Google. Mala and Luke at The Site Coach are terrific they fix and listen to all your problems or items that you need updated on your webpage and complete the work in a timely manner I couldn't recommend any other webpage hosts great work Mala and Luke. The Beachlander Team.
Our Services
Three things I do exceptionally well
I don’t do everything. I do these three things – and I do them exceptionally well – and unlike most fractional CMOs, I don’t just strategise. I stay and implement it with you.
Website Design
A website that finally reflects the quality of your work. Custom website designs, built around your marketing strategy and your ideal client – not a template pulled off a shelf.
Marketing & Management
Already have a website? I’ll host it, run it, and keep it growing — from light maintenance to a full outsourced marketing manager.
SEO & Ads
Your site lives somewhere else and that’s fine. You just want to be found on Google and bring in real leads.
Sound like - you?
Meet Mala Webber: Your Dedicated Marketing Partner
You've built something good. But your marketing hasn't kept up.
You've tried fixing it. But nothing sticks.
What if you had a complete marketing system?
Built by an expert. Powered by AI. Running every single month — without the agency price tag or the freelancer disappearing act. That’s The Site Coach.
Imagine your marketing finally working as hard as you do.
- Your website attracts the right clients — not just traffic
- You're showing up on Google for searches that matter
- Your enquiries are consistent and predictable
- Your marketing is owned, managed, and always moving forward
- You're focused on your business — not your marketing
how the site coach works
Choose yourstarting point
Whether you’re starting from scratch, need your existing presence maintained, or want someone to own your marketing completely, there’s a package for you.
package #1 - web
Websites
One-off $997+$147/mTH
A professionally designed website built from our template library – customised to match your brand colours, fonts, logo and content. Fully maintained, hosted and updated every single month.
- Brand colours, fonts & logo applied
- Your content loaded across all pages
- Contact forms & booking links connected
- Mobile responsive
- Google Business Profile connection
- CRM access & tutorial videos
- Website hosting & maintenance
What’s not included:
- Custom page layouts or design changes beyond the template
- Custom coding or functionality
- Copywriting (you provide the content)
- E-commerce or membership functionality
Need something more custom? Packages start at $1750 →
PACKAGE #2 - seo
SEO & Google Ads
$997/mth
AI-powered SEO and Google Ads that bring the right clients to your website every single month. No setup fee. No lock-in. Just consistent, measurable results.
- Local SEO & Google Business Profile
- 30 Keyword tracking & optimisation
- AI-powered content creation
- Monthly performance reporting
- Google Ads management
- AI-powered ad creative & content
- 1 x campain, 3 x adgroups
- Campaign monitoring & optimisation
- Lead capture & pipeline management
seo basic only option $697/mth
PACKAGE 3 — socials
Social Media
organic & meta ads
$1197/mth
Consistent, strategic social media combined with Meta advertising – designed to keep you visible and bring in leads, without you lifting a finger.
- 1 x Meta Ads campaign incl
- Content creation & scheduling
- Consistent posting across platforms
- Brand-aligned creative & copy
- Monthly content calendar
Separately $797/mth/each
let's chat
You've built something good. It's time your marketing proved it.
CLIENT LOVE
Melissa Spilstead
Hypnobirthing Australia, Gold Coast, QLD

Great experience, time frame was great, support excellent and quick!
Kirsty Fantini
Early Years Training, Glenorie, NSW

Paulette Davis
Bahamas Wedding Planner

Fix Your SEO in 5 Easy Steps: Cheatsheet to Get Found on Google
- Speak Your Client’s Language
- Make Google Love Your Website (Optimise Your Content)
- Make Your Website Lightning Fast (Improve Page Speed)
- Think Mobile First (Make Your Site MobileFriendly)
- Build Your Credibility (Get Backlinks)
FREE GUIDE
Ready to Take the Next Step?
Get clarity on your website and streamline your marketing systems — all with one free strategy session.

